Pay for the people you want with TrueView

YouTube Size and Scope.

• #1 online video site.
• #2 largest search engine (behind Google).
• #3 largest site.
• 4 billion+ video streams per day.
• 60 hours of video uploaded every minute.
• 70% of YouTube’s traffic comes from outside the US.
• 72%* of US online population watch a YouTube video at least once per week.
• 52%** of people took action as result of watching a video online.    

What is AdWords for Video with TrueView?

• TrueView allows the viewer to click on the ads they want to see or skip ads that they don’t want to see on YouTube.

• This gives the viewer a choice, and the advertiser control – so you can show your ad online, but you only pay for the ads watched.

Why use AdWords for Video with TrueView?

• You can reach people on YouTube and the Google Display Network.

• YouTube is the largest video site on the web.

• Online visual and audio ads are more engaging than print or radio.

• It’s pay-per-view advertising with various options for placements.

• You can use analytics to track campaign performance.

How it works.

• Ad selection is linked to your company’s YouTube account.
  
• You bid for video views just like you bid for keywords on AdWords.

With TrueView you get 4 options for ad placement

Effectiveness of placements

If you are interested in implementing True View in your next campaign. Click here and contact our team for more information.