Amity Benefits were in need of branding, landing page, and print collateral design. After a message and tone was established, concepts followed for the design material. The photoshoot yielded a classic and professional look for the brand that was one of the original goals. The landing page used the message and tone as well as the photography to help establish their brand. Local SEO and social networks were created (including Linkedin, Twitter, Facebook, and Google+). The brand guide was created and then used to design all the print collateral.